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Everything You Wanted to Know About Swiss Watches But Were Afraid to Ask

For decades, Swiss watches have embodied the pinnacle of precision, masterful craftsmanship, and enduring elegance. Whether you’re an experienced collector or just beginning your journey into the world of luxury timepieces, uncovering the secrets behind their revered status can be both captivating and complex. From the rich history of horology in Switzerland to the intricate mechanics behind automatic movements, there’s a lot to unpack. In this guide, we’ll answer all the questions—big and small—that you may have hesitated to ask, giving you a deeper appreciation for these legendary timepieces. Are Swiss watches cheaper in Switzerland? Swiss watches can be slightly cheaper in Switzerland due to lower taxes, local pricing advantages, and the absence of import duties. However, the price difference isn’t always significant, especially when factoring in VAT refunds for tourists. In some cases, international retailers offer competitive discounts or promotions, making it worth comparing pric...
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Cyrus Klepcys Vertical Tourbillon Sapphire Blue - A Transparent Marvel of Haute Horlogerie

The Cyrus Klepcys Vertical Tourbillon Sapphire Blue is a masterpiece of contemporary horology, combining avant-garde design with technical brilliance. Limited to just eight pieces worldwide , this extraordinary timepiece challenges traditional watchmaking by reorienting the tourbillon mechanism for enhanced precision. Encased in transparent sapphire crystal and accented with striking electric blue details, it offers a mesmerizing view of its intricate movement. Designed by master watchmaker Jean-François Mojon, this watch is a testament to innovation, exclusivity, and craftsmanship at the highest level. Innovative Vertical Tourbillon Design The inception of the Klepcys Vertical Tourbillon Sapphire Blue was driven by a keen observation: wristwatches are predominantly held in a horizontal position, while traditional tourbillon mechanisms are optimized for vertical placement to effectively counteract gravitational effects. This insight led to a collaboration with designer Benjamin Müller...

Hautlence Retrovision ’85: Retro-Futurism on Your Wrist

In a remarkable fusion of nostalgia and avant-garde horology, Hautlence introduces the Retrovision ’85, a wristwatch that pays homage to the imaginative spirit of the 1980s. This limited-edition timepiece, restricted to just eight pieces, draws inspiration from an iconic design by a renowned Japanese toy manufacturer, capturing the essence of a legendary transformable robot that captivated an entire generation. A Nostalgic Homage to the 1980s The Retrovision ‘85 is more than a mere timekeeping instrument; it is a heartfelt ode to the 1980s—a decade marked by bold creativity and groundbreaking designs. Hautlence masterfully channels this era’s unbridled imagination, evoking the wonder and excitement experienced by those who, as children, dreamed of adorning their wrists with the legendary transformable robot. This creation invites collectors to reconnect with the magic of their memories, bridging the past and present through innovative design. Innovative Design and Craftsmanship At the ...

Cyrus Dominion GMT Gold/Titanium Watch: The Birth of the Dominion GMT Collection

In 2025, Cyrus Genève introduced a revolutionary collection that redefines horological craftsmanship: the Dominion GMT. This extraordinary timepiece is a symbol of power, sovereignty, and mastery, embodying the philosophy that time is not just measured but commanded. Designed for those who appreciate both style and functionality, the Cyrus Dominion GMT Gold/Titanium stands out as an exceptional blend of luxury and innovation. Limited to just 25 pieces, this exclusive wristwatch is a testament to superior watchmaking, featuring a distinctive 42mm round case, a retrograde dual time function, and a sophisticated combination of 5N rose gold and titanium. With its unique aesthetic and technical prowess, the Dominion GMT is not just a timepiece—it is a statement of status and sophistication. A Masterful Design: The Case of the Cyrus Dominion GMT Premium Materials & Elegant Construction The Cyrus Dominion GMT is crafted either from 5N rose gold, a high-quality alloy known for its rich, wa...

MB&F Horological Machine N°9 Sapphire Vision: A Transparent Masterpiece of Horology

MB&F (Maximilian Büsser & Friends) has continuously redefined haute horology by merging radical design with mechanical ingenuity. Among their most groundbreaking creations, the Horological Machine N°9 (HM9) Sapphire Vision stands out as a true fusion of transparency , aerodynamics , and precision engineering . Following the original HM9 Flow, which drew inspiration from mid-century automotive and aviation design , MB&F took things even further with the Sapphire Vision (SV) edition - in 2023, MB&F introduced two new limited editions of the HM9-SV - encasing its revolutionary movement in fully transparent sapphire crystal . This move not only enhances the watch’s futuristic aesthetic but also showcases every intricate mechanical detail like never before. Let’s take an in-depth look at the MB&F HM9 Sapphire Vision, its inspiration, technical marvels, and why it has become a highly sought-after collector’s piece. The Evolution of HM9: From Flow to Sapphire Vision The ...

Ferdinand Berthoud Chronomètre FB 3SPC.3 Wristwatch

The Ferdinand Berthoud Chronomètre FB 3SPC.3 is more than just a timepiece—it’s a testament to the art of precision watchmaking, where history and innovation converge in breathtaking harmony. With its mesmerizing three-dimensional movement , masterfully crafted platinum case , and striking salmon pink dial, this watch is a bold statement of technical prowess and aesthetic refinement. Limited to just 20 pieces , the FB 3SPC.3 is not merely worn; it is experienced, admired, and revered—a mechanical symphony that brings the past and future of horology into perfect alignment. A Tribute to Horological Heritage The Chronomètre FB 3SPC draws profound inspiration from the No. 26 decimal watch, a rare creation from 1793 by Louis Berthoud, the nephew of the esteemed Ferdinand Berthoud. This historical masterpiece serves as a foundation, bridging the rich legacy of 18th-century watchmaking with modern technological advancements. Architectural Marvel: Calibre FB-SPC At the heart of the FB 3SPC.3 l...

Angelus Chronodate Titanium Magnetic Silver Edition Timepiece

The Angelus Chronodate Titanium Magnetic Silver Edition is a remarkable fusion of heritage and modernity, embodying the brand’s storied past in chronograph innovation while embracing contemporary design and materials. This timepiece not only pays homage to Angelus’s legacy but also sets a new standard in the luxury sports watch segment. A Legacy Reimagined Angelus, renowned for its pioneering chronographs from the 1940s to the 1960s, has reinterpreted its classic Chronodate model with a modern twist. The original Chronodate was celebrated for its precision and functionality, featuring large, legible counters that were ahead of its time. The new Chronodate Titanium Magnetic Silver Edition retains these iconic elements while integrating advanced materials and contemporary aesthetics. Exquisite Design and Craftsmanship The watch boasts a 42.5mm case crafted from satin-finished titanium , offering both durability and a lightweight feel. This choice of material ensures a comfortable wearin...